Last updated: March 23, 2026
This Privacy Policy explains how Behind the Portrait (“we”, “us”, “our”) may collect, use, store, disclose, and protect information when you visit https://www.behindtheportrait.com/, subscribe to our newsletter, submit a comment, or otherwise interact with the site. The site publishes fictional AI-generated stories for entertainment purposes.
1. Who we are and how to contact us
Behind the Portrait is operated by DCP (Digital Content Project), an independent digital publishing project based in Armenia.
For privacy-related questions or requests, please contact: support@behindtheportrait.com
2. Information we may collect
Depending on how you use the site, we may collect the following categories of information:
- Technical and usage data, such as IP address, browser type, device information, operating system, pages viewed, referral source, date and time of access, approximate location data derived from IP, and security or performance logs.
- Newsletter data, such as your email address, subscription status, confirmation or unsubscribe status, and technical data necessary to manage the newsletter.
- Comments and communications data, such as your name, email address, website URL if provided, comment content, message content, IP address, and browser user agent.
- Cookie and preference data, such as cookie identifiers, consent choices, analytics identifiers, and similar technologies, depending on the services enabled on the site.
3. How we use information
We may use information to:
- operate, maintain, protect, and improve the site;
- send the newsletter requested by the user;
- manage subscriptions, confirmations, and unsubscribe requests;
- moderate comments and prevent spam, abuse, or unauthorized activity;
- measure traffic and understand general use of the site;
- display, manage, or measure advertising, if advertising services are enabled on the site;
- comply with legal obligations and protect our rights, users, systems, or content.
4. Legal bases for processing
Depending on the circumstances, processing may be based on:
- consent, for example for newsletter subscriptions and, where required, non-essential cookies or similar technologies;
- legitimate interests, for example site security, abuse prevention, comment moderation, technical operation, and, where permitted, analytics;
- legal obligations, where processing is necessary to comply with law or valid legal requests.
5. Newsletter and MailPoet
If newsletter subscriptions are enabled on the site, we may use MailPoet or similar email tools to manage subscriptions and send requested email communications.
If you choose to subscribe, we may process your email address and the technical or administrative data related to your subscription. Depending on site configuration, a confirmation step may be required before a subscription becomes active. Any marketing email will include an unsubscribe method.
6. Cookies, analytics, advertising, and third-party services
The site may use cookies and similar technologies. Some cookies are necessary for core functionality, security, caching, consent management, spam prevention, and technical performance.
Depending on the actual configuration of the site, additional cookies or identifiers may be used by analytics providers, newsletter tools if enabled, advertising providers and their technology partners if advertising is active, and security or content delivery providers.
If advertising services are active, third parties may collect information such as IP address, browser or device data, online identifiers, pages viewed, and interaction data in connection with ad delivery, measurement, fraud prevention, and related operations.
Where available, you can review or change advertising-related choices at any time on our Your Privacy Choices page. More details are provided in our Cookie Policy.
7. Advertising
We currently use Adsterra to display advertising on selected story pages. When advertising is enabled according to your choices, Adsterra and its technology partners may process technical and usage data such as IP address, browser/device information, online identifiers, page URL, referral data, ad impression data, and interaction data for ad delivery, measurement, fraud prevention, and related advertising operations.
8. Comments and user-submitted content
If comments or similar user-submitted features are enabled and you choose to use them, we may process the data necessary to display, moderate, administer, and protect those areas, including reducing spam or abuse. User-submitted content may remain publicly visible unless removed. We reserve the right to moderate, edit, or remove content that violates the law, third-party rights, or site rules.
9. Sharing of information
We do not sell personal data for money.
However, when advertising is active, we may disclose or make available technical or usage information, online identifiers, IP address, or similar data to advertising partners, service providers, or their technology providers in connection with ad delivery, measurement, fraud prevention, and related operations, subject to applicable law and your choices.
We may also share information with service providers or vendors that support hosting, infrastructure, analytics, email delivery, security, moderation, spam prevention, or site operation.
We may disclose information where required by law or where reasonably necessary to protect our rights, users, systems, content, or the proper operation of the site.
10. International transfers
Some service providers may process data in countries other than the country of the user. Where required, we rely on appropriate contractual, technical, or organizational safeguards.
11. Data retention
We keep information only for as long as reasonably necessary for the purposes described in this Privacy Policy.
- Newsletter data may be retained while a subscription remains active and for a reasonable period afterward for compliance, suppression, security, or record-keeping purposes.
- Comment data may be retained while the comment remains published or as needed for moderation, security, and dispute handling.
- Technical logs, analytics data, and cookie-related data may be retained for the period necessary for security, site operation, analytics, and legal compliance.
12. Your rights
Depending on applicable law, you may have the right to request access, correction, deletion, restriction, objection, portability, or withdrawal of consent.
Where available, you may also review or change advertising-related choices at any time on our Your Privacy Choices page.
To exercise your rights or ask a privacy-related question, please contact: support@behindtheportrait.com
13. Security
We use reasonable technical and organizational measures to protect information against unauthorized access, alteration, disclosure, or destruction. No method of transmission or storage is completely secure.
14. Children
The site is not directed specifically to children, and we do not knowingly collect personal data from children through the newsletter or comments features.
15. Changes to this Privacy Policy
We may update this Privacy Policy at any time. The most current version will appear on this page together with the updated date.