Cookie Policy

Last updated: March 23, 2026

This Cookie Policy explains how Behind the Portrait uses cookies and similar technologies on https://www.behindtheportrait.com/.

1. What cookies are

Cookies are small text files stored on your device when you visit a website. The term “cookies” is used here in a broad sense and also includes similar technologies such as pixels, web beacons, online identifiers, local storage, and equivalent tools.

2. Types of cookies we may use

Depending on site configuration, we may use the following categories of cookies or similar technologies:

  • Strictly necessary cookies
    These are used for core site operation, security, consent management, caching, spam prevention, load balancing, and other essential technical functions.
  • Analytics or performance cookies
    These help us understand how the site is used, measure traffic, evaluate page performance, and improve the user experience.
  • Functional cookies
    These may remember preferences or technical settings helpful to the operation of the site.
  • Advertising and third-party cookies
    These may be used to display ads, limit ad frequency, measure advertising performance, prevent advertising fraud, or support sharing functions and third-party services.

3. Services that may set cookies or similar technologies

Depending on the services actually enabled on the site, cookies or similar technologies may be used by:

  • WordPress and related core features;
  • MailPoet, for newsletter management;
  • Cloudflare or similar services for security, performance, CDN, or traffic routing;
  • Google Analytics or equivalent analytics tools, if enabled;
  • Google AdSense or other advertising partners, if advertising is active on the site;
  • social sharing buttons or other third-party tools, if loaded on pages.

Some cookies may be set directly by the site, while others may be set by third parties when their services load.

4. Consent and preference management

Where required by law, non-essential cookies are used only after obtaining your consent. The site may provide a cookie banner or a similar settings tool that allows you to:

  • accept non-essential cookies;
  • reject them;
  • customize your preferences.

You may also manage or delete cookies through your browser settings. Disabling certain cookies may affect the proper functioning of some site features.

5. Cookie duration

Some cookies are session cookies and are deleted when you close your browser. Others are persistent cookies and remain on your device for a longer period or until deleted. The actual duration may vary depending on the site configuration, the service provider involved, and your browser settings.

6. Advertising

If the site uses advertising services, advertising partners or their technology providers may use cookies, web beacons, pixels, IP addresses, or other technologies to deliver, measure, limit, or personalize advertising, subject to applicable law and your consent choices.

7. Updates and contact

We may update this Cookie Policy at any time. The most current version will appear on this page together with the updated date.

For cookie- or privacy-related questions, please contact: newsletter@behindtheportrait.com